Pricing for Success | Jewellery
Getting your pricing right is critical for Jewellers to have a successful business, our blog provides essential pricing tips to help you ass
Dawn Meaden-Johnson
6 min read
How to protect your Jewellery Designs (Intellectual Property)
Intellectual Property (IP) refers to anything created from thought, any kind of artistic or literary work, in real terms your creative work
Dawn Meaden-Johnson
4 min read
Be an Ethical Jeweller - Making a Start
Information for Jewellers or small Jewellery Brands for making a start become more ethically minded when purchasing precious metals.
Dawn Meaden-Johnson
5 min read
How to Create an Ethical Statement
Find out how to create an ethical statement for your jewellery website to supporting what your ethical commitments as a Jeweller are.
Dawn Meaden-Johnson
3 min read
How to find a Retailer for your Jewellery
You are more likely to be successful in your approach to a retailer of any kind if your work fits in with the type of products they sell bec
Dawn Meaden-Johnson
5 min read
Why Jewellery repair work needs experienced hands
How to determine if you have the right skills for Jewellery Repair work.
Dawn Meaden-Johnson
3 min read
Tips | Simple Jewellery Photography on a White Background
These four tips are tried, tested and provided to help you get started creating simple jewellery images for use on your website, social medi
Dawn Meaden-Johnson
3 min read
5 Essential Tips for Creating a Brand
If you want to appeal to customers they'll be looking for branded professional messaging across the board in order to trust you and what
Dawn Meaden-Johnson
6 min read
Strategic Jewellery Design Naming : Think Sales, Exposure & Credibility
How to choose a name for a Jewellery range or project name is more important than you think if you want it to helpfully benefit the outcome
Dawn Meaden-Johnson
2 min read
The Secret to Customer Loyalty
Discovering your customer's actual need to buy rather than the initial want with careful questioning will give you the best chance for a
Dawn Meaden-Johnson
3 min read
How to turn your Jewellery Designs into reality
If you have a sketch or concept for a jewellery design you want to make, here are some time saving tips to help you get an idea of how...
Dawn Meaden-Johnson
3 min read
Face to Face | Why mentoring works
Are you making the most of your potential as a jeweller? If not a mentoring session with an experienced Jewellery professional could provide
Dawn Meaden-Johnson
2 min read
Enterprising or Apathetic - How does your creative business rate?
When you are working hard in your creative businesses, generating designs, new product development or making for shows, exhibitions and...
Dawn Meaden-Johnson
2 min read
Hand-in-Hand: Tradition & Innovation?
Innovative technology now available in the jewellery industry can benefit jewellers very successfully when used alongside traditional...
Dawn Meaden-Johnson
2 min read
Are you Customer Service Savvy?
Customer satisfaction is critical to the success of your creative business, because understanding and adapting to the needs of customers...
Dawn Meaden-Johnson
4 min read
One-to-One; A better way to learn?
Seeing a Jewellery Industry professional practise their expertise and skills in their workshop environment could give you the best...
Dawn Meaden-Johnson
2 min read
Crowd Funding & The Art of Shouting Quietly
During my Expert Panelist Pete Mosley's extensive experience of working with creatives he has developed an understanding about the impact...
Dawn Meaden-Johnson
2 min read
